…is what dozens of bull riding event-goers say. “Bull riding is not entertainment, it’s animal cruelty”, say these protestors to hundreds at the annual traveling Professional Bull Riders event. Hear what these rodeo-goers have to say in response to the demonstrators. PBR, rodeo, and bull riding reps are invited on JNN any time to share their side. Dani Rukin reporting LIVE for #JaneUnChained News.